The case highlights the synergies as well as trade-offs between pursuing these triple benefits.
The case describes revelations that the production of cocoa in the Côte d’Ivoire involved child slave labor. Cadbury's culture had been deeply rooted in the religious traditions of the company's founders, and the organization had paid close attention to the welfare of its workers and its sourcing practices.
As the case opens, AXA’s CR unit is being moved from the marketing function to the strategy group occasioning a thorough review as to how CR should fit into AXA’s operations and strategy.
Students are asked to identify CR issues of particular concern to the company, examine how addressing these issues would add value to the company, and then create metrics that would capture a business unit’s success or failure in addressing the concerns.
We generated a list of the 40 most popular Yale School of Management case studies in 2017 by combining data from our publishers, Google analytics, and other measures of interest and adoption.
In compiling the list, we gave additional weight to usage outside Yale.
The case considers IBM’s Corporate Service Corps (CSC), a program that had become the largest pro bono consulting program in the world.
The case describes the program’s triple-benefit: leadership training to the brightest young IBMers, brand recognition for IBM in emerging markets, and community improvement in the areas served by IBM’s host organizations.
Students are asked whether Cadbury should join with the industry to lobby for more time?
What else could Cadbury do to ensure its supply chain was ethically managed?